As part of the collaboration, our team is responsible for the strategic and creative management of PENNY’s Facebook, Instagram, and TikTok channels. The mission is clear: to design platform-specific content and campaigns that speak in a consistent brand voice — whether we’re engaging young TikTok users or families preparing for their weekly grocery run.
From day one, our shared goal has been to build PENNY’s digital presence with intention, intelligence, and creativity — and to strengthen the brand’s position on Hungary’s social media map.
