The focus of this event was on this year’s social media trends and challenges, so Feri, one of the main authors of Neo’s annual Digital Media Facts Book provided relevant knowledge to all participants.
For our regular readers there will be no surprises that topics such as stagnation of Facebook, soaring of TikTok and further tightening privacy rules have come into focus. In addition branding, SEO best practices, topic of the blockchain, NFT, metaverse were the main highlights of the conference.
Feri’s presentation revealed what Facebook and Instagram have in store this year, where short video enthusiasm can grow and what will happen with voice-based search and the extension of virtual reality to ads.
The conference was attended mainly by company executives and marketers to prepare for the challenges of 2022 social media marketing with useful knowledge. Click here to learn more!