In 2021, Ristorante’s communication will take a new direction. The market-leading frozen pizza brand in its category used a traditional media mix focusing on TV spots. This will be undergoing a radical transformation in the spring campaign. Because the new, international concept only reaches potential audiences through digital channels, our client was looking for a partner who could cover the entire online space with their solutions.
Complex media tasks, including display, social, programmatic, PPC, and influencer elements, were won by this tender.
And what have we baked out for the digital transformation of Ristorante’s communications? Take a look at our tasty gallery from which could make it to the mood to eat a mouth-watering pizza!